网络品牌、口碑建设成本低、风险低，回报高
Network brand, word of mouth construction cost low, low risk, high return
传统行业建立终端渠道，需要招商、装修、培训、推广等一系列整套过程，需要投入大量的人力物力。建立网络终端渠道只需要团队，相对来讲，成本较低，容易把控投入，所以抗风险能力更强，这是企业发展的所需要追求的低投入、高回报。另外相比线下，品牌、口碑建设相对容易。
The establishment of terminal channels in traditional industries requires a series of processes such as investment, decoration, training and promotion, and a great deal of manpower and material resources need to be invested. The establishment of network terminal channel needs only team, relatively speaking, low cost, easy to control input, so the ability to resist risks is stronger. This is the low investment and high return that business development needs. In addition, compared to the line, the construction of brand and word of mouth is relatively easy.
传统终端中，销售、服务等等在单位时间里总是一对一的然而，时间和精力总是有限度的所以交易额也是有一定限度的。礼品杯厂家想要突破个性化定制周期的限制，以及传统终端渠道的交易额瓶颈，应顺应行业终端渠道发展趋势的需求，建立礼品杯定制网购终端渠道是一条最明智的捷径。通过网络推广，建立网络品牌，有好的口碑，自然有淘宝的、天猫的，礼品公司的商家找到厂家合作。另外直销也是一个趋势，很多小的最终用户，都会从网络寻找礼品杯。
In traditional terminals, sales, services and so on are always one to one in unit time. However, time and energy are always limited, so transaction volume is also limited. In order to break through the limitation of the customization cycle and the bottleneck of the traditional terminal channel, the gift cup manufacturer should conform to the demand of the terminal channel development trend of the industry, and establish the gift cup customized online shopping terminal channel is the most sensible shortcut. Through the network promotion, the establishment of network brand, a good reputation, naturally Taobao, Tmall, gift companies to find manufacturers to cooperate. In addition, direct marketing is also a trend, and many small end users are looking for a gift cup from the network.
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